AI and immersive tech are rapidly shifting customer expectations; today’s homeowners don't just want a builder—they want a tech-enabled, transparent partnership. To increase your win rate in this new landscape, you can use technology in your sales process to give clients greater confidence and get them excited to move forward. Join moderator Cameron Jahn (Houzz) and seasoned builders Devin Pearson (Citizen Builders), James Flaherty, and David Phinney (Flaherty Contracting) to learn firsthand how tech-savvy builders are adding AI-driven tools and 3D visualization into their sales approach to accelerate decision-making and build excitement. Hear real-world examples and gain actionable recommendations to modernize your sales process and streamline your operations to win more high-value jobs, ensure project profitability and build a more resilient business.

Key Learnings

·       Learn strategies to integrate AI and 3D into your sales process to increase close rates.

·       Discover how to sync your project management with your sales pitch to ensure the client’s 'white-glove' experience continues from the first meeting through the final walkthrough.