Sam Hallburn
Director of Operations | Devine Consulting
Presenter bio
Samantha Hallburn is the Director of Operations at Devine Consulting, where she brings more than 20 years of experience across finance, marketing, HR, and sales to the team’s operations and accounting departments. She founded her first bookkeeping firm in 2015 and before merging her firm with Devine in early 2026, Sam spent over a decade growing multiple businesses in the financial and consulting sectors and earning a strong reputation for her strategic insight and her dedication to helping business owners grow and thrive by teaching them to listen to the story their numbers are telling them.
Sam is an Intuit Accountant Council alumna, Insightful Accountant advisory board member, a member of the Woodard Trainer/Writer Coalition, and a former board member of Bozeman Professional Women. She was awarded Top 100 ProAdvisor of 2023, 2024, and 2025 by Insightful Accountant as well as Top Niche Practice ProAdvisor of 2025. She was also nominated for the 2023 Top 50 Women in Accounting awards.
Jennifer Devine
Founder | Devine Consulting
Presenter bio
Jennifer Devine is the founder of Devine Consulting, a Houston based accounting firm providing personalized bookkeeping, accounting, financial controller, and technology consulting services. A graduate of Texas A&M University’s Mays School of Business, Jennifer earned her BBA in Accounting in 1996 and became a licensed CPA in 2000. With experience as a Controller for an international commercial real estate investment, management, and brokerage firm, Jennifer brings a strong background in accounting operations, reporting, multi-currency systems, and financial technology. She founded Devine Consulting in 2011 to combine her accounting expertise with her passion for helping businesses use financial systems more effectively. Today, Jennifer is known for her practical, client-focused approach and her commitment to turning financial information into a tool for smarter business growth.
It’s Not QuickBook’s Fault – An Advanced Look at the Project Module
"QuickBooks doesn’t work." "It never gives me the right numbers." We hear some version of this constantly, and it’s almost never true. QuickBooks Online can do everything a contractor needs: job costing, payroll allocation, work-in-progress tracking, all of it. The software isn’t the problem. The problem is what got put into it, by someone who didn’t know what "correctly" looked like. This session is the natural next step after "The Story Your Numbers Are Telling You." Where that session showed what the numbers reveal once they’re right, this one shows why so many contractors’ numbers never get there in the first place — and exactly what to check in your own file before you blame the software.
By the end of this session, attendees will be able to:
Explain why "the software is wrong" is almost always a data-entry problem in disguise — and why that’s actually good news, because data entry is fixable.
Recognize the specific, common breakdowns that quietly wreck job costing in QuickBooks: jobs tagged as customers, income counted twice, payroll that never lands on a job, and bills that go
missing until they’re paid.
Walk away knowing what to ask the person doing their books — whether that’s themselves, an employee, or Devine Consulting.
Target audience: All Building and Construction Professionals
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